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type_genre:"Article in journal"
~isPartOf:"International journal of business and globalisation : IJBG"
~isPartOf:"Journal of research in marketing and entrepreneurship"
~language:"eng"
~person:"Fayyaz, Anjum"
~person:"Fillis, Ian"
~person:"Gonera, Antje"
~subject:"Branding"
~subject:"Entrepreneurship"
~subject:"Strategisches Management"
~type_genre:"Übersichtsarbeit"
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Fayyaz, Anjum
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Alfisyahr, Rizal
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International journal of business and globalisation : IJBG
Journal of research in marketing and entrepreneurship
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ECONIS (ZBW)
3
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Assessing the notion of art as a product : entrepreneurial marketing insights from the visual arts
Fillis, Ian
;
Lehman, Kim
;
Wickham, Mark
- In:
Journal of research in marketing and entrepreneurship
25
(
2023
)
3
,
pp. 410-430
Persistent link: https://www.econbiz.de/10014506455
Saved in:
2
The farm-based entrepreneur’s marketing mix : a case study from the local food sector
Hersleth, Stine Alm
;
Kubberød, Elin
;
Gonera, Antje
- In:
Journal of research in marketing and entrepreneurship
24
(
2022
)
1
,
pp. 176-194
Persistent link: https://www.econbiz.de/10013369610
Saved in:
3
State of entrepreneurship and globalisation in Pakistan
Fayyaz, Anjum
;
Mian, Sarfraz A.
;
Khan, Jamshed H.
- In:
International journal of business and globalisation : IJBG
3
(
2009
)
3
,
pp. 271-287
Persistent link: https://www.econbiz.de/10003836437
Saved in:
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