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type_genre:"Article in journal"
~isPartOf:"Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association"
~language:"eng"
~person:"Sur, Soma"
~subject:"Relationship marketing"
~subject:"Social web"
~type_genre:"Arbeitspapier"
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Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
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Antecedents of loyalty towards online retailers : heavy shopper versus light shopper groups
Sur, Soma
- In:
Journal of electronic commerce in organizations : the …
12
(
2014
)
4
,
pp. 32-45
Persistent link: https://www.econbiz.de/10010506937
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