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type_genre:"Article in journal"
~person:"Breuer, Peter"
~person:"Caminal, Ramón"
~type_genre:"Bibliografie enthalten"
~type_genre:"Conference proceedings"
~type_genre:"Multi-volume publication"
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Search: subject_exact:"Gebrauchsgüterhandel"
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Consumer products distribution
3
Konsumgüterhandel
3
Consumer goods industry
2
Konsumgüterindustrie
2
Beziehungsmarketing
1
Category Management
1
Category management
1
Deutschland
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Economic crisis
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Economic model
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Germany
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Kundenbindungsprogramm
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Loyalty program
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Breuer, Peter
Caminal, Ramón
Olbrich, Rainer
7
Lachner, Josef
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Behrenbeck, Klaus
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Gierl, Heribert
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Küpper, Jörn
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Schwesig, Holger
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Schüppler, David
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1
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Botha, M. M.
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Fairhurst, Ann
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Filʹkevič, Igorʹ A.
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Akzente
2
Journal of economics & management strategy : JEMS
1
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ECONIS (ZBW)
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1
The design and efficiency of loyalty rewards
Caminal, Ramón
- In:
Journal of economics & management strategy : JEMS
21
(
2012
)
2
,
pp. 339-371
Persistent link: https://www.econbiz.de/10009548727
Saved in:
2
Händler und Hersteller : gemeinsam wachsen
Behrenbeck, Klaus
;
Breuer, Peter
;
Weng, Jens
- In:
Akzente
(
2009
)
2
,
pp. 18-23
Persistent link: https://www.econbiz.de/10003871503
Saved in:
3
Auf der Suche nach dem richtigen Angebot
Breuer, Peter
;
Fritsch, Alexander von
;
Prauschke, Christine
- In:
Akzente
(
2009
)
3
,
pp. 8-13
Persistent link: https://www.econbiz.de/10003911083
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