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type_genre:"Article in journal"
~person:"Hildebrandt, Lutz"
~person:"Maynard, Leigh J."
~source:"econis"
~subject:"Tiefkühlkost"
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Tiefkühlkost
Frozen food
2
Brand
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Category Management
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Consumer behaviour
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Dairy product
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Deutschland
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Estimation
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Germany
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Hildebrandt, Lutz
Maynard, Leigh J.
Albuquerque, Paulo
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Asche, Frank
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Aurier, Philippe
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Aurifeille, Jacques-Marie
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Beckman, Märit
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Bernstein, Donald
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Birch, Dawn
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Bronnenberg, Bart J.
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Chaniotakis, Ioannis E.
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Cox, Howard
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Dey, Madan M.
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Garg, Suresh C.
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Ikegawa, Maria
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Kehar Singh
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Key, Nigel
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Lawley, Meredith
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Lymperopoulos, Constantine
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Mahajan, Rajneesh
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Malcom, Douglas
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Margarido, Mario Antonio
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Narayanan, Arunachalam
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Nicosia, Gaia
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Soureli, Magdalini
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Surathkal, Prasanna
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Séré de Lanauze, Gilles
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Tokunaga, Suminori
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Journal of agricultural and applied economics
1
Journal of retailing and consumer services
1
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ECONIS (ZBW)
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Explaining customers' switching patterns to brand delisting
Wiebach, Nicole
;
Hildebrandt, Lutz
- In:
Journal of retailing and consumer services
19
(
2012
)
1
,
pp. 1-10
Persistent link: https://www.econbiz.de/10009507915
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2
Price sensitivities for U.S. frozen dairy products
Maynard, Leigh J.
;
Veeramani, Venkat Narayanan
- In:
Journal of agricultural and applied economics
35
(
2003
)
3
,
pp. 599-609
Persistent link: https://www.econbiz.de/10001860835
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