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type_genre:"Article in journal"
~person:"Jerath, Kinshuk"
~subject:"Informationsökonomik"
~subject:"Online-Handel"
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Informationsökonomik
Online-Handel
Consumer behaviour
3
Information behaviour
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Informationsverhalten
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Konsumentenverhalten
3
Advertising effects
2
Internet marketing
2
Online-Marketing
2
Search engine
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Suchmaschine
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Werbewirkung
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Advertising
1
Asymmetric information
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Asymmetrische Information
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Auction theory
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Auktionstheorie
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Digital platform
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Digitale Plattform
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E-commerce
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Economics of information
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Einzelhandel
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Electronic Commerce
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Information value
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Informationswert
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Internet-Auktion
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Online auction
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Online retailing
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Perception
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Product information
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Produktinformation
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Retail trade
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Search theory
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Suchtheorie
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Wahrnehmung
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Werbung
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asymmetric information
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attention allocation
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click-through behavior
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confirmation bias
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Jerath, Kinshuk
Filieri, Raffaele
3
Liu, Qihua
3
Shapiro, Dmitry
3
Xiang, Zheng
3
Arcand, Manon
2
Boyacı, Tamer
2
Bronnenberg, Bart J.
2
Denti, Tommaso
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Ekmekci, Mehmet
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Jiang, Li
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Khumalo, Bhekuzulu
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Law, Rob
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Oliveira, Henrique de
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Paul, Souren
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Shrestha, Keshab
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Tan, Chuan-Hoo
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Villas-Boas, J. Miguel
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Wei, Dong
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Wei, Kwok Kee
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White, Hal D.
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Zhang, Liyi
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Abreu, Margarida
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Journal of marketing research
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ECONIS (ZBW)
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Designing an online retail marketplace : leveraging information from sponsored advertising
Long, Fei
;
Jerath, Kinshuk
;
Sárváry, Miklós
- In:
Marketing science
41
(
2022
)
1
,
pp. 115-138
Persistent link: https://www.econbiz.de/10012820501
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2
Consumer rational (in)attention to favorable and unfavorable product information, and firm information design
Jerath, Kinshuk
;
Ren, Qitian
- In:
Journal of marketing research
58
(
2021
)
2
,
pp. 343-362
Persistent link: https://www.econbiz.de/10012492711
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