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type_genre:"Aufgabensammlung"
~subject:"Consumer behaviour"
~type_genre:"Arbeitspapier"
~type_genre:"Aufsatzsammlung"
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Search: subject_exact:"Produktprogrammplanung"
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Consumer behaviour
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89
Master production schedule
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Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
2
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ECONIS (ZBW)
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Store vs. national brands : a product line mix puzzle
Moner Colonques, Rafael
(
contributor
); …
-
2007
-
1. ed.
Persistent link: https://www.econbiz.de/10003598208
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2
Dynamic product repositioning in differentiated product markets : the case of format switching in the commercial radio industry
Sweeting, Andrew
-
2007
Persistent link: https://www.econbiz.de/10003572435
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3
Wie verhindern Sie negative Kundenreaktionen bei Produkteliminationen? : die Rolle der Kommunikation im Produktlinienmanagement
Kuester, Sabine
;
Buys, Sebastian Alexander
;
Klein, Katharina
-
2011
Persistent link: https://www.econbiz.de/10009126376
Saved in:
4
Customer confusion : wie Produktvielfalt dem Unternehmen schaden kann
Kuester, Sabine
;
Buys, Sebastian
-
2009
Persistent link: https://www.econbiz.de/10003932846
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5
Assortment size and variety "in the wild" : insights from an ecological analysis and simulations
Fasolo, Barbara
;
Hertwig, Ralph
;
Huber, Michaela
; …
-
2008
Persistent link: https://www.econbiz.de/10003637420
Saved in:
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