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type_genre:"Aufsatz im Buch"
~isPartOf:"Allmächtige PR, ohnmächtige PR : die doppelte Vertrauenskrise der PR"
~subject:"Business ethics"
~subject:"Crisis management"
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Allmächtige PR, ohnmächtige PR : die doppelte Vertrauenskrise der PR
The handbook of crisis communication
23
Krisen-PR : Krisen erkennen, meistern und vorbeugen - ein Handbuch von Profis für Profis
14
Crisis communication : practical PR strategies for reputation management and company survival
10
Krisenmanagement in der Mediengesellschaft : Potenziale und Perspektiven der Krisenkommunikation
8
New media and public relations
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The debate over corporate social responsibility
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Handbook of risk and crisis communication
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Handbuch Corporate Citizenship : Corporate Social Responsibility für Manager
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Handbuch Krisenmanagement
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Krankenhausmanagement : Strategien, Konzepte, Methoden
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Public Relations
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Public Relations : ein Handbuch
3
Public relations case studies : Fallbeispiele aus der Praxis
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The Routledge handbook of strategic communication
3
Advancing crisis communication effectiveness : integrating public relations scholarship with practice
2
Corporate Citizenship in Deutschland : Bilanz und Perspektiven
2
Corporate transparency : wie Unternehmen im Glashaus-Zeitalter Wettbewerbsvorteile erzielen
2
Discourse, communication and the enterprise : genres and trends : [a selection of papers originally presented at the Fifth Conference on Discourse, Communication and the Enterprise (DICOEN V) held in Milan in September 2009]
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Handbuch Spendenwesen : bessere Organisation, Transparenz, Kontrolle, Wirtschaftlichkeit und Wirksamkeit von Spendenwerken
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Handbuch Unternehmenskommunikation
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Krisenmanagement in der Praxis : von erfolgreichen Krisenmanagern lernen
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Marketing im gesellschaftlichen Dialog
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Public Sector Marketing Communications Volume I : Public Relations and Brand Communication Perspectives
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Public relations campaigns
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Readings and cases in international human resource management
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Social media and crisis communication
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The global foundations of public relations : humanism, China and the West
2
Analyzing the strategic role of social networking in firm growth and productivity
1
Betriebswirtschaft und Umweltschutz : [Wissenschaftliche Tagung für Betriebswirtschaftler zum Thema "Information und Umweltschutz" November 1992 in Düsseldorf]
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Breaking new ground in theory and practice
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Challenges in the management of new technologies
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China-focused cases : selected winners of the CEIBS global case contest
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Complexity and the experience of values, conflict and compromise in organizations
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Consumption, Production, and Entrepreneurship in the Time of Coronavirus : A Business Perspective of the Pandemic
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Corporate information in a macro-economic context
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Corporate social irresponsibility : a challenging concept
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Creative marketing for new product and new business development
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Krisen-PR in eigener Sache : PR-Krisen und ihre Rezeption in der Öffentlichkeit
Auer, Claudia
- In:
Allmächtige PR, ohnmächtige PR : die doppelte …
,
(pp. 353-376)
.
2018
Persistent link: https://www.econbiz.de/10011702014
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