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type_genre:"Aufsatz im Buch"
~isPartOf:"Fundamentals of marketing research ; Vol. 6"
~isPartOf:"Quantitative marketing techniques and analyses"
~person:"Tomes, Anne E."
~subject:"Marktforschung"
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Fundamentals of marketing research ; Vol. 6
Quantitative marketing techniques and analyses
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Mapping consumers' cognitive structures : a comparison of similarity trees with multidimensional scaling and cluster analysis
Hodgkinson, Gerard P.
;
Padmore, Jo
;
Tomes, Anne E.
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2007
Persistent link: https://www.econbiz.de/10003541502
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