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type_genre:"Bibliographie"
~isPartOf:"International journal of business and economics"
~subject:"Beziehungsmarketing"
~type_genre:"Article in journal"
~type_genre:"Government document"
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The relationship between brand experience, brand personality and customer loyalty
Pham Thi Minh Ly
;
Le Tuan Loc
- In:
International journal of business and economics
16
(
2017
)
2
,
pp. 109-126
Persistent link: https://www.econbiz.de/10011971363
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