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type_genre:"Case study"
~person:"Bertini, Marco"
~person:"Okazaki, Shintaro"
~subject:"Data protection"
~subject:"Werbung"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Interview"
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Internet marketing
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Bertini, Marco
Okazaki, Shintaro
Dwivedi, Yogesh Kumar
8
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Electronic markets : the international journal on networked business
1
International journal of advertising : the quarterly review of marketing communications
1
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ECONIS (ZBW)
2
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Mobile advertising avoidance : exploring the role of ubiquity
Okazaki, Shintaro
;
Molina, Francisco José
;
Hirose, Morikazu
- In:
Electronic markets : the international journal on …
22
(
2012
)
3
,
pp. 169-183
Persistent link: https://www.econbiz.de/10009657247
Saved in:
2
Social influence model and electronic word of mouth : PC versus mobile internet
Okazaki, Shintaro
- In:
International journal of advertising : the quarterly …
28
(
2009
)
3
,
pp. 439-472
Persistent link: https://www.econbiz.de/10003874752
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