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type_genre:"Case study"
~person:"Glowik, Mario"
~subject:"China"
~subject:"Foreign investment"
~subject:"International market entry"
~subject:"Markteintrittsstrategie"
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Glowik, Mario
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Proceedings of the 16th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : December 4 - 6, 2008, Vienna, Austria
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Market entry strategies : internationalization theories, concepts and cases
Glowik, Mario
-
2020
-
3., completely revised and updated edition
Persistent link: https://www.econbiz.de/10011991055
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2
Market entry strategies : internationalization theories, concepts and cases of Asian high-technology firms
Glowik, Mario
-
2016
-
2nd, revised and updated edition
Persistent link: https://www.econbiz.de/10011382674
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3
Market entry strategies : internationalization theories, network concepts and cases of Asian firms : LG Electronics, Panasonic, Samsung, Sharp, Sony and TCL China
Glowik, Mario
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2009
Persistent link: https://www.econbiz.de/10003453197
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4
Market entry networks of Japanese firms in the CEE
Glowik, Mario
- In:
Proceedings of the 16th Annual Conference on Marketing …
,
(pp. 89-101)
.
2008
Persistent link: https://www.econbiz.de/10003799939
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