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type_genre:"Case study"
~person:"Marom, Dan"
~person:"Wathieu, Luc"
~person:"Wetsch, Lyle"
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Internet marketing
6
Online-Marketing
6
Betriebswirtschaftsstudium
2
Business and economics education
2
Crowdfunding
2
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2
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Marom, Dan
Wathieu, Luc
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2
Berg Grell, Kevin
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Crowdfunding : the corporate era
2
Cases on innovations in educational marketing : transnational and technological strategies
1
E-marketing ; Vol. 3
1
Harvard business review : HBR
1
Harvard-Business-Manager : das Wissen der Besten
1
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Crowdfunding and marketing
Berg Grell, Kevin
;
Marom, Dan
- In:
Crowdfunding : the corporate era
,
(pp. 29-40)
.
2015
Persistent link: https://www.econbiz.de/10011300794
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2
Chrysler
Marom, Dan
;
Berg Grell, Kevin
- In:
Crowdfunding : the corporate era
,
(pp. 41-45)
.
2015
Persistent link: https://www.econbiz.de/10011301272
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3
The Google Online Marketing Challenge : a transnational comparison of classroom learning with real clients, real money, and real advertising campaigns
Tuzovic, Sven
;
Wetsch, Lyle
;
Murphy, Jamie
-
2012
Persistent link: https://www.econbiz.de/10009575978
Saved in:
4
Do social deal sites really work?
Bertini, Marco
;
Wathieu, Luc
;
Sigman, Betsy Page
; …
- In:
Harvard business review : HBR
90
(
2012
)
5
,
pp. 139-143
Persistent link: https://www.econbiz.de/10009549662
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5
Der Rabattrummel
Bertini, Marco
;
Wathieu, Luc
;
Sigman, Betsy Page
; …
- In:
Harvard-Business-Manager : das Wissen der Besten
34
(
2012
)
7
,
pp. 80-84
Persistent link: https://www.econbiz.de/10009552291
Saved in:
6
The Google online marketing challenge : a transnational comparison of classroom learning with real clients, real money, and real advertising campaigns
Tuzovic, Sven
;
Wetsch, Lyle
;
Murphy, Jamie
- In:
Cases on innovations in educational marketing : …
,
(pp. 46-65)
.
2011
Persistent link: https://www.econbiz.de/10009406231
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