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type_genre:"Collection of articles of several authors"
~person:"Ahearne, Michael"
~person:"Lehment, Thomas"
~person:"Tanner, John F."
~subject:"Konsumentenverhalten"
~subject:"Trade intermediation"
~subject:"Verkauf"
~type_genre:"Lehrbuch"
~type_genre:"Sammlung"
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Konsumentenverhalten
Trade intermediation
Verkauf
Salespeople
6
Verkaufspersonal
6
Beziehungsmarketing
5
Relationship marketing
5
Selling
5
Betriebliche Wertschöpfung
3
Customer value
3
Kundenwert
3
Marketing management
3
Marketingmanagement
3
Value creation
3
Verkaufstechnik
3
Physical distribution
2
Vertrieb
2
Anforderungsprofil
1
Controlling
1
Emerging economies
1
Key account management
1
Key-Account-Management
1
Kundenmanagement
1
Management control
1
Occupational profile
1
Occupational qualification
1
Qualifikation
1
Schwellenländer
1
Strategisches Management
1
Vertriebsorganisation
1
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Collection of articles of several authors
Lehrbuch
Sammlung
Article in journal
18
Aufsatz in Zeitschrift
18
Textbook
3
Sammelwerk
2
Aufsatzsammlung
1
Guidebook
1
Ratgeber
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English
4
German
1
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Ahearne, Michael
Lehment, Thomas
Tanner, John F.
Futrell, Charles M.
3
Johnston, Mark W.
3
Manning, Gerald L.
3
Marshall, Greg W.
3
Reece, Barry L.
3
Pantano, Eleonora
2
Altmann, Hans Christian
1
Bullock, Chester
1
Churchill, Gilbert A.
1
Cravens, David W.
1
Cummins, Shannon
1
Dixon, Andreas
1
Ford, Neil M.
1
Guenzi, Paolo
1
Irwin, Richard L.
1
Krumbach-Mollenhauer, Peter
1
Mantrala, Murali K.
1
Peltier, James
1
Pollard, Mark
1
Sebald, Anna Kathrin
1
Sharma, Arun
1
Stahl, Heinz K.
1
Strauss, Krista
1
Syam, Niladri
1
Taylor, Eric
1
Walker, Orville C.
1
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The journal of personal selling & sales management : JPSSM
1
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ECONIS (ZBW)
5
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1
Selling today : partnering to create value
Manning, Gerald L.
;
Ahearne, Michael
;
Reece, Barry L.
-
2018
-
Fourteenth edition
Persistent link: https://www.econbiz.de/10011569873
Saved in:
2
Special issue: Sales and sales management in emerging economies
Tanner, John F.
(
ed.
);
Mantrala, Murali K.
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011515549
Saved in:
3
Selling today : partnering to create value
Manning, Gerald L.
;
Ahearne, Michael
;
Reece, Barry L.
-
2012
-
12th ed., international ed.
Persistent link: https://www.econbiz.de/10009008485
Saved in:
4
Selling today : creating customer value
Manning, Gerald L.
;
Reece, Barry L.
;
Ahearne, Michael
-
2010
-
11th ed., internat. ed.
Persistent link: https://www.econbiz.de/10003777497
Saved in:
5
Die Praxis des Verkaufs : Vertriebssteuerung, Pre-Sales, Sales, Key-Account-Management
Krumbach-Mollenhauer, Peter
(
ed.
);
Lehment, Thomas
(
ed.
)
-
2008
-
1. Auflage
Persistent link: https://www.econbiz.de/10003480535
Saved in:
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