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type_genre:"Collection of articles written by one author"
~person:"Backhaus, Klaus"
~person:"Wiesinger, Sophie"
~type_genre:"Forschungsbericht"
~type_genre:"Konferenzschrift"
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Backhaus, Klaus
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Kleinaltenkamp, Michael
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Cross Cultural Business Conference <2014, Steyr>
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German American Conference on Industrial Marketing <1984, Mainz>
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ECONIS (ZBW)
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Proceedings: Cross-Cultural Business Conference 2014 : May 14, [2014 Univ. of Applied Sciences Upper Austria, School of Management, Steyr]
Überwimmer, Margarethe
(
ed.
);
Wiesinger, Sophie
(
ed.
); …
-
2014
-
1. Aufl.
Persistent link: https://www.econbiz.de/10010365683
Saved in:
2
Vermarktung hybrider Leistungsbündel : das ServPay-Konzept
Backhaus, Klaus
(
contributor
);
Knackstedt, Ralf
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008653462
Saved in:
3
Industrial marketing : a German-American perspective ; with 29 tables
Wilson, David T.
;
Albers, S.
-
1986
Persistent link: https://www.econbiz.de/10000071588
Saved in:
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