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type_genre:"Elektronischer Datenträger als Beilage"
type_genre:"Glossary included"
~accessRights:"free"
~institution:"Leuphana Universität Lüneburg"
~source:"econis"
~subject:"EU countries"
~subject:"EU-Staaten"
~subject:"Theory"
~type_genre:"Aufsatz im Buch"
~type_genre:"Bericht"
~type_genre:"Collection of articles written by one author"
~type_genre:"Government document"
~type_genre:"Statistics"
~type_genre:"Übersichtsarbeit"
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Multi-channel advertising effectiveness : modeling user behavior and approaches for decision support in real-time advertising
Stange, Martin
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2017
Persistent link: https://www.econbiz.de/10011654073
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