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type_genre:"Firmeninformation"
~isPartOf:"Web 2.0 : neue Perspektiven für Marketing und Medien"
~subject:"Innovationsdiffusion"
~subject:"Relationship marketing"
~type_genre:"Aufsatz im Buch"
~type_genre:"Graue Literatur"
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Web 2.0 : neue Perspektiven für Marketing und Medien
Arbeitsbericht ... des Competence Center E-Business Basel
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Arbeitsberichte der Hochschule für Wirtschaft FHNW
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Collaborative value co-creation in the platform economy
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Disruptive platforms : markets, ecosystems, and monopolists
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Effektives Customer Relationship Management : Instrumente, Einführungskonzepte, Organisation
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Global marketing strategies for the promotion of luxury goods
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Industry 4.0 and the Digital Transformation of International Business
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Leitfaden Online-Marketing ; [Bd. 1]
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Mit 49 Tabellen
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NBER working paper series
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Platforms, markets and innovation
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Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
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Selected papers January 2010 Business & Economics Society International Conference ; Volume 1
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Small businesses in the aftermath of the crisis : international analyses and policies ; [This book containts papers presented at the third international conference on small- and medium-sized businesses (SB) held at the Università di Urbino "Carlo Bo" in October 2010]
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Social media listening and monitoring for business applications
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Stanford University Graduate School of Business research paper
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Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
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Diffusion von Web 2.0-Plattformen
Kollmann, Tobias
;
Stöckmann, Christoph
- In:
Web 2.0 : neue Perspektiven für Marketing und Medien
,
(pp. 39 - 56)
.
2008
Persistent link: https://www.econbiz.de/10014559554
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Kundengewinnung und -bindung im Web 2.0
Bender, Gunnar
- In:
Web 2.0 : neue Perspektiven für Marketing und Medien
,
(pp. 173 - 190)
.
2008
Persistent link: https://www.econbiz.de/10014559560
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