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type_genre:"Government document"
type_genre:"Market information"
~person:"Schmidt, Martin"
~person:"Truffer, Bernhard"
~type:"article"
~type_genre:"Book Part"
~type_genre:"Fallstudie"
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Switzerland
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Beziehungsmarketing
1
Brand architecture
1
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Choice of transport mode
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Dairy industry
1
Decision theory
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Schmidt, Martin
Truffer, Bernhard
Strohm, Oliver
7
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3
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Best Practice in Marketing : Erfolgsbeispiele zu den vier Kernaufgaben im Marketing
2
Social costs and sustainable mobility : strategies and experiences in Europe and the United States ; with 40 figures and 39 tables
1
Technological forecasting & social change : an international journal
1
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ECONIS (ZBW)
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Emmi : Fewer - Bigger - Better ; Mehrwertkommunikation mittels Dachmarkenstrategie
Barraclough, Robin
;
Hattula, Johannes
;
Schmidt, Martin
- In:
Best Practice in Marketing : Erfolgsbeispiele zu den …
,
(pp. 116-128)
.
2010
Persistent link: https://www.econbiz.de/10009011567
Saved in:
2
Coop : Kundenkarten als Kundenbindungsinstrument
Schmidt, Martin
;
Mahmutovic, Admir
- In:
Best Practice in Marketing : Erfolgsbeispiele zu den …
,
(pp. 36-47)
.
2010
Persistent link: https://www.econbiz.de/10009011575
Saved in:
3
The exploratory analysis of trade-offs in strategic planning : lessons from Regional Infrastructure Foresight
Störmer, Eckhard
;
Truffer, Bernhard
;
Dominguez, D.
; …
- In:
Technological forecasting & social change : an …
76
(
2009
)
9
,
pp. 1150-1162
Persistent link: https://www.econbiz.de/10003920034
Saved in:
4
Strategic niche management for sustainable mobility
Kemp, René
;
Truffer, Bernhard
;
Harms, Sylvia
- In:
Social costs and sustainable mobility : strategies and …
,
(pp. 167-187)
.
2000
Persistent link: https://www.econbiz.de/10001449359
Saved in:
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