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type_genre:"Government document"
type_genre:"Market information"
~person:"Schmidt, Martin"
~person:"Volery, Thierry"
~type:"article"
~type_genre:"Book Part"
~type_genre:"Fallstudie"
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Best Practice in Marketing : Erfolgsbeispiele zu den vier Kernaufgaben im Marketing
2
Innovation, competitiveness, growth and tradition in SMEs : Rencontres de St-Gall 2008
1
Strategic innovation in small firms : an international analysis of innovation and strategic decision making in small to medium sized enterprises
1
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ECONIS (ZBW)
4
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1
The situation in Switzerland
Volery, Thierry
- In:
Strategic innovation in small firms : an international …
,
(pp. 277-293)
.
2011
Persistent link: https://www.econbiz.de/10009271391
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2
Emmi : Fewer - Bigger - Better ; Mehrwertkommunikation mittels Dachmarkenstrategie
Barraclough, Robin
;
Hattula, Johannes
;
Schmidt, Martin
- In:
Best Practice in Marketing : Erfolgsbeispiele zu den …
,
(pp. 116-128)
.
2010
Persistent link: https://www.econbiz.de/10009011567
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3
Coop : Kundenkarten als Kundenbindungsinstrument
Schmidt, Martin
;
Mahmutovic, Admir
- In:
Best Practice in Marketing : Erfolgsbeispiele zu den …
,
(pp. 36-47)
.
2010
Persistent link: https://www.econbiz.de/10009011575
Saved in:
4
The strategic management of innovation in SMEs : a multiple case study approach in Switzerland
Volery, Thierry
- In:
Innovation, competitiveness, growth and tradition in …
,
(pp. 1-18)
.
2008
Persistent link: https://www.econbiz.de/10003770055
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