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type_genre:"Government document"
~person:"Kruse, Jörn"
~person:"Pagani, Margherita"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Firmeninformation"
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Search: subject_exact:"Ubiquitous computing"
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Mobile communications
12
Mobilkommunikation
12
Consumer behaviour
5
Konsumentenverhalten
5
Deutschland
4
Germany
4
Mobile Business
4
Mobile business
4
Innovation adoption
3
Innovation diffusion
3
Innovationsakzeptanz
3
Innovationsdiffusion
3
Mobile phone
3
Mobiltelefon
3
Access regulation
2
Brand management
2
Internet marketing
2
Markenführung
2
Marketing management
2
Marketingmanagement
2
Mobile Marketing
2
Mobile marketing
2
Netzregulierung
2
Online-Marketing
2
Telecommunications policy
2
Telekommunikationspolitik
2
Betriebliche Wertschöpfung
1
Beziehungsmarketing
1
Branding
1
Business network
1
Competition policy
1
Consumer acceptance of new marketing platforms
1
Data protection
1
Datenschutz
1
Dienstleistungsqualität
1
Experiential engagement
1
Global marketing
1
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1
Innovationsmanagement
1
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1
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Government document
Aufsatz in Zeitschrift
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10
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10
Graue Literatur
9
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9
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7
German
5
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Kruse, Jörn
Pagani, Margherita
Gerpott, Torsten J.
20
Asongu, Simplice
17
Grzybowski, Lukasz
13
Dwivedi, Yogesh Kumar
12
Whalley, Jason
12
Madden, Gary
11
Funk, Jeffrey L.
10
Ghose, Anindya
10
Bohlin, Erik
9
Cave, Martin
9
Kim, Seongcheol
8
Liébana-Cabanillas, Francisco
8
Luo, Xueming
8
Maicas, Juan Pablo
8
Park, Sangwon
8
Valletti, Tommaso M.
8
Bichler, Martin
7
Corrocher, Nicoletta
7
Gruber, Harald
7
Karjaluoto, Heikki
7
Prasad, Rohit
7
Wang, Dan
7
Williams, Michael D.
7
Cricelli, Livio
6
Fang, Zheng
6
Foros, Øystein
6
Genakos, Christos
6
Han, Sang Pil
6
Haucap, Justus
6
Morosan, Cristian
6
Okazaki, Shintaro
6
Park, Myeong-cheol
6
Reuver, Mark de
6
Shankar, Venkatesh
6
Sridhar, Varadharajan
6
Akroush, Mamoun N.
5
Chawla, Deepak
5
Daim, Tugrul U.
5
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Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
3
Journal of business research : JBR
2
Business horizons
1
Hamburger Jahrbuch für Wirtschafts- und Gesellschaftspolitik
1
Information economics and policy : IEP
1
International journal of electronic business
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Review of economics
1
Technology analysis & strategic management
1
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ECONIS (ZBW)
12
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1
Experiential engagement and active vs. passive behavior in mobile location-based social networks : the moderating role of privacy
Pagani, Margherita
;
Malacarne, Giovanni
- In:
Journal of interactive marketing : a quarterly …
37
(
2017
),
pp. 133-148
Persistent link: https://www.econbiz.de/10011658367
Saved in:
2
An exploratory study into the determinants of adoption of mobile TV services : an integrated value perspective
Borges, Mónica S.
;
Rita, Paulo
;
Pagani, Margherita
- In:
International journal of electronic business
12
(
2015
)
1
,
pp. 70-94
Persistent link: https://www.econbiz.de/10011458103
Saved in:
3
Consumers un-tethered : a three-market empirical study of consumers' mobile marketing acceptance
Gao, Tao
;
Rohm, Andrew J.
;
Sultan, Fareena
;
Pagani, …
- In:
Journal of business research : JBR
66
(
2013
)
12
,
pp. 2536-2544
Persistent link: https://www.econbiz.de/10010233145
Saved in:
4
Brand in the hand : a cross-market investigation of consumer acceptance of mobile marketing
Rohm, Andrew J.
;
Gao, Tao
;
Sultan, Fareena
;
Pagani, …
- In:
Business horizons
55
(
2012
)
5
,
pp. 485-493
Persistent link: https://www.econbiz.de/10009623103
Saved in:
5
Calling party pays or receiving party pays? : the diffusion of mobile telephony with endogenous regulation
Dewenter, Ralf
;
Kruse, Jörn
- In:
Information economics and policy : IEP
23
(
2011
)
1
,
pp. 107-117
Persistent link: https://www.econbiz.de/10009244381
Saved in:
6
Mobilterminierung im Wettbewerb
Kruse, Jörn
- In:
Review of economics
60
(
2009
)
1
,
pp. 1-16
Persistent link: https://www.econbiz.de/10003906285
Saved in:
7
Value network dynamics in 3G-4G wireless communications : a systems thinking approach to strategic value assessment
Pagani, Margherita
;
Fine, Charles H.
- In:
Journal of business research : JBR
61
(
2008
)
11
,
pp. 1102-1112
Persistent link: https://www.econbiz.de/10003766619
Saved in:
8
A vicarious innovativeness scale for 3G mobile services : integrating the domain specific innovativeness scale with psychological and rational indicators
Pagani, Margherita
- In:
Technology analysis & strategic management
19
(
2007
)
6
,
pp. 709-728
Persistent link: https://www.econbiz.de/10003605703
Saved in:
9
Regulierung der Terminierungsentgelte der deutschen Mobilfunknetze?
Kruse, Jörn
- In:
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
83
(
2003
)
3
,
pp. 203-208
Persistent link: https://www.econbiz.de/10001741338
Saved in:
10
Perspektiven für den Mobilfunk
Kruse, Jörn
- In:
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
70
(
1990
)
4
,
pp. 194-199
Persistent link: https://www.econbiz.de/10011500580
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