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type_genre:"Graue Literatur"
~institution:"Conference on Marketing Strategies for Central & Eastern Europe <8, 2000, Wien>"
~institution:"Technische Universität Dresden / Fakultät Wirtschaftswissenschaften"
~isPartOf:"Dresdner Beiträge zur Betriebswirtschaftslehre"
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Kornmeier, Martin
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Müller, Stefan
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Conference on Marketing Strategies for Central & Eastern Europe <8, 2000, Wien>
Technische Universität Dresden / Fakultät Wirtschaftswissenschaften
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Dresdner Beiträge zur Betriebswirtschaftslehre
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ECONIS (ZBW)
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Abhängigkeit internationaler Markteintrittsstrategien von Merkmalen des Auslandsmarktes : der in der deutschsprachigen Literatur dokumentierte Erkenntnisstand
Müller, Stefan
;
Kornmeier, Martin
-
1995
Persistent link: https://www.econbiz.de/10000932116
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Internationales Marketing : eine interkulturelle Perspektive
Müller, Stefan
;
Kornmeier, Martin
-
1994
Persistent link: https://www.econbiz.de/10000899169
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