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type_genre:"Körperschaftsfestschrift"
type_genre:"Sammelwerk"
~isPartOf:"Entrepreneurship marketing : principles and practice of SME marketing"
~isPartOf:"Zeitschrift für Betriebswirtschaft / Special issue : ZfB"
~subject:"Strategic management"
~type_genre:"Bibliografie enthalten"
~type_genre:"Case study"
~type_genre:"Konferenzschrift"
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Strategic management
KMU
28
SME
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7
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Marketingmanagement
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Bathgate, Ian K.
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Padmore, Jo
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Simpson, Mike
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Taylor, Nick
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Entrepreneurship marketing : principles and practice of SME marketing
Zeitschrift für Betriebswirtschaft / Special issue : ZfB
Premier reference source
3
Advances in logistics, operations, and management science (ALOMS) book series
2
Berichte aus der Betriebswirtschaft
2
Bilanzbuchhalter und Controller : BC ; Fachzeitschrift für Führungskräfte im Finanz- und Rechnungswesen und Controlling ; Organ des Bundesverbandes der Bilanzbuchhalter und Controller e.V., BVBB
2
Edward Elgar E-Book Archive
2
Global perspectives on small and medium enterprises and strategic information systems : international approaches
2
Handbook of research on strategic management in small and medium enterprises
2
International journal of production research
2
Long range planning : LRP ; international journal of strategic management
2
Qualitative research in organizations and management : an international journal
2
The McGill international entrepreneurship series
2
Academy of international business series
1
Advances in Business Strategy and Competitive Advantage (ABSCA) book series
1
Advances in logistics, operations, and management Science (ALOMS) book series
1
An Elgar reference collection
1
Auf dem Weg zur Arbeit 4.0 : Innovationen in HR
1
Band ... der Reihe "Mittelstand im Fokus"
1
Berichte zum Generic-Management
1
Business Development : Controlling von strategischen Wachstumsinitiativen ; [Geschäftsmodelle und Geschäftsfelder entwickeln ; Wachstumsprojekte planen und steuern ; Produktinnovation und regionale Expansion ; Prozessoptimierung und Risikocontrolling]
1
Cases on strategic social media utilization in the nonprofit sector
1
Cultura d'impresa
1
Duisburger betriebswirtschaftliche Schriften
1
Edition "Kleine und mittlere Untenehmen"
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EuroMed journal of business
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Fachbuch Wirtschaft
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Fallstudien zum Internationalen Management : Grundlagen - Praxiserfahrungen - Perspektiven
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Fokus Management und Führung
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Forschungsberichte aus dem ZSH
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Gabler Edition Wissenschaft
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Göttinger Wirtschaftsinformatik
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Handelsblatt-Bücher
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Innovation, competitiveness, growth and tradition in SMEs : Rencontres de St-Gall 2008
1
International entrepreneurship and management journal
1
International journal of commerce and management
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International journal of entrepreneurial behaviour & research
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International journal of entrepreneurship education : IJEE
1
International journal of globalisation and small business : IJGSB
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International journal of innovation management
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ECONIS (ZBW)
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1
Managing marketing resources : the consultant and the SME
Bathgate, Ian K.
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 397-417)
.
2011
Persistent link: https://www.econbiz.de/10008822509
Saved in:
2
The role and relevance model of marketing in SMEs
Simpson, Mike
;
Taylor, Nick
;
Padmore, Jo
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 30-44)
.
2011
Persistent link: https://www.econbiz.de/10008822552
Saved in:
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