//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
type_genre:"Lehrbuch"
~language:"eng"
~person:"Boone, Louis E."
~type_genre:"Nachschlagewerk"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Marketing
5
Marketing management
3
Marketingmanagement
3
Theorie
3
Theory
3
USA
3
United States
3
International marketing
2
Internationales Marketing
2
Welt
2
World
2
B-to-B-Marketing
1
Beziehungsmarketing
1
Business-to-business marketing
1
Market segmentation
1
Marktsegmentierung
1
Relationship marketing
1
more ...
less ...
Type of publication
All
Book / Working Paper
5
Type of publication (narrower categories)
All
Lehrbuch
Nachschlagewerk
Textbook
5
Bibliographie
3
Glossar enthalten
2
Glossary included
2
Einführung
1
Language
All
English
Author
All
Boone, Louis E.
Kotler, Philip
43
Armstrong, Gary
22
Kerin, Roger A.
20
Hartley, Steven W.
17
Peter, Jerome Paul
14
Donnelly, James H.
13
Baines, Paul
11
Fill, Chris
11
Koschnick, Wolfgang J.
10
Rudelius, William
10
Ferrell, Odies C.
9
Keller, Kevin Lane
9
Solomon, Michael R.
9
Stuart, Elnora W.
8
Hair, Joseph F.
7
Lamb, Charles W.
7
Marshall, Greg W.
7
McDaniel, Carl D.
7
Bitner, Mary Jo
6
Blythe, Jim
6
Grewal, Dhruv
6
Levy, Michael
6
Perreault, William D.
6
Pride, William M.
6
Zeithaml, Valarie A.
6
Hutt, Michael D.
5
Kurtz, David L.
5
McCarthy, Edmund Jerome
5
Opresnik, Marc Oliver
5
Palmer, Adrian
5
Piercy, Nigel
5
Schiffman, Leon G.
5
Speh, Thomas W.
5
Aaker, David A.
4
Brennan, Ross
4
Cannon, Joseph P.
4
Ford, John B.
4
Gremler, Dwayne D.
4
Ibrahim, Essam
4
more ...
less ...
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Contemporary marketing
Kurtz, David L.
;
Boone, Louis E.
-
2014
-
Sixteenth edition
Persistent link: https://www.econbiz.de/10011717997
Saved in:
2
Principles of contemporary marketing
Kurtz, David L.
-
2012
-
15. ed., international ed.
Persistent link: https://www.econbiz.de/10013500092
Saved in:
3
Principles of contemporary marketing
Kurtz, David L.
-
2008
-
Intern. student ed
Persistent link: https://www.econbiz.de/10013485443
Saved in:
4
Contemporary marketing
Boone, Louis E.
;
Kurtz, David L.
-
2002
-
[2002 ed.]
Persistent link: https://www.econbiz.de/10001616372
Saved in:
5
Contemporary marketing
Boone, Louis E.
;
Kurtz, David L.
-
1989
-
6. ed.
Persistent link: https://www.econbiz.de/10013467867
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->