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type_genre:"Magazin"
~language:"eng"
~person:"Amdouni, Cyrine"
~subject:"Markenführung"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Bibliografie"
~type_genre:"Hochschulschrift"
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Markenführung
Brand management
1
Fashion
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Islam
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Islamic countries
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Islamische Staaten
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Nike hijab pro
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Amdouni, Cyrine
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International journal of islamic marketing and branding
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ECONIS (ZBW)
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The brand of "hijabers" between marketability and Islamic identity
Aloui, Narjess
;
Amdouni, Cyrine
- In:
International journal of islamic marketing and branding
3
(
2018
)
4
,
pp. 341-352
Persistent link: https://www.econbiz.de/10012051030
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