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type_genre:"Non-commercial literature"
type_genre:"Publication in honor of a person"
~person:"Franses, Philip Hans"
~subject:"Marketing theory"
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Which brands gain share from which brands? : Inference from store-level scanner data
Oest, Rutger van
;
Franses, Philip Hans
;
Ooms, Marius
-
2003
Persistent link: https://www.econbiz.de/10001883843
Saved in:
2
Estimated parameters do not get the "wrong sign" due to collinearity across included variables
Franses, Philip Hans
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001658835
Saved in:
3
The impact of brand and category characteristics on consumer stock-out reactions
Sloot, Laurens M.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001721972
Saved in:
4
Which brands gain share from which brands? : Inference from store-level scanner data
Oest, Rutger van
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001811997
Saved in:
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