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type_genre:"Sammelwerk"
~source:"econis"
~subject:"Bundling strategy"
~subject:"Investitionsgüterindustrie"
~type_genre:"Konferenzschrift"
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Bundling strategy
Investitionsgüterindustrie
B-to-B-Marketing
109
Business-to-business marketing
109
Lieferantenmanagement
42
Supplier relationship management
42
Marketingmanagement
28
Business-to-Business-Marketing
27
Marketing management
25
Deutschland
24
Germany
23
Investitionsgütermarketing
23
Theorie
23
Theory
23
Marketing
20
Beziehungsmarketing
15
Relationship marketing
15
Beschaffung
11
Procurement
11
Business network
9
Innovation management
9
Innovationsmanagement
9
Physical distribution
9
Preismanagement
9
Pricing strategy
9
Unternehmensnetzwerk
9
Vertrieb
9
Strategisches Management
8
Direktmarketing
7
Leistungsbündel
7
Verkauf
7
Consumer behaviour
6
International marketing
6
Internationales Marketing
6
Konsumentenverhalten
6
Strategic management
6
USA
6
Betriebliche Wertschöpfung
5
Dienstleistungsmarketing
5
Innovation
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Sammelwerk
Konferenzschrift
Article in journal
72
Aufsatz in Zeitschrift
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Hochschulschrift
56
Thesis
45
Aufsatz im Buch
34
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Graue Literatur
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Non-commercial literature
24
Bibliografie enthalten
16
Bibliography included
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Arbeitspapier
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Lehrbuch
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Guidebook
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German
8
English
3
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Jacob, Frank
3
Fließ, Sabine
2
Kleinaltenkamp, Michael
2
Birker, Klaus
1
Cova, Bernhard
1
Friedrich, Wilhelm
1
Garbe, Bernd
1
Gleich, Ronald
1
Hofmaier, Richard
1
Kowalkowski, Christian
1
Pepels, Werner
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Strothmann, Karl-Heinz
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Woisetschläger, David
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Industrial marketing management : the international journal for industrial and high-tech firms
2
Dissertations from the International Graduate School of Management and Industrial Engineering
1
Gabler Edition Wissenschaft
1
Gabler Research
1
Gabler research / Applied Marketing Science / Angewandte Marketingforschung
1
Linköping studies in science and technology
1
Marketing
1
Springer eBook Collection / Business and Economics
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ECONIS (ZBW)
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Kundenorientierte Vertriebsorganisation im Maschinenbau : Wege zum prozessorientierten Vertrieb ; verkaufsunterstützende Organisationsformen
Friedrich, Wilhelm
;
Garbe, Bernd
-
1994
Persistent link: https://www.econbiz.de/10000892509
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