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type_genre:"Sammlung"
~isPartOf:"Behavioral Branding : wie Mitarbeiterverhalten die Marke stärkt"
~isPartOf:"Corporate strategies & innovations in the emerging global economy"
~person:"Strödter, Kristina"
~subject:"Employee retention"
~type_genre:"Book section"
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Behavioral Branding : wie Mitarbeiterverhalten die Marke stärkt
Corporate strategies & innovations in the emerging global economy
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Aufbau des Markencommitment in Abhängigkeit des Mitarbeiter-Marken-Fits
Esch, Franz-Rudolf
;
Strödter, Kristina
- In:
Behavioral Branding : wie Mitarbeiterverhalten die …
,
(pp. 141-159)
.
2009
Persistent link: https://www.econbiz.de/10003856363
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2
Aufbau des Markencommitment in Abhänigkeit des Mitarbeiter-Marken-Fits
Esch, Franz-Rudolf
;
Strödter, Kristina
- In:
Behavioral Branding : wie Mitarbeiterverhalten die …
,
(pp. 141-159)
.
2008
Persistent link: https://www.econbiz.de/10003599864
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