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type_genre:"Sammlung"
~isPartOf:"Legends in consumer behavior"
~person:"Keller, Kevin Lane"
~person:"Sheth, Jagdish N."
~subject:"Decision"
~subject:"Internationales Marketing"
~subject:"National culture"
~type_genre:"Aufsatz im Buch"
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Legends in consumer behavior
Brand management ; Vol. 2
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ECONIS (ZBW)
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Consumer information processing : decision making
Bettman, James R.
;
Wright, Peter L.
;
Alba, Joseph W.
; …
-
2016
Persistent link: https://www.econbiz.de/10011444854
Saved in:
2
Adaptive decision making
Bettman, James R.
;
Carmon, Ziv
;
Johnson, Eric J.
; …
-
2016
Persistent link: https://www.econbiz.de/10011446075
Saved in:
3
Emotion, adaptive decision making and consumer behavior
Bettman, James R.
;
Kahn, Barbara E.
;
Keller, Punam Anand
-
2016
Persistent link: https://www.econbiz.de/10011446104
Saved in:
4
Historical and cultural approaches to consumption
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383792
Saved in:
5
Materialism and consumer culture : questioning what matters in life
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383817
Saved in:
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