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type_genre:"Sammlung"
~language:"eng"
~person:"Belk, Russell W."
~person:"Grunert, Klaus G."
~person:"Kardes, Frank R."
~person:"Sheth, Jagdish N."
~person:"Weinberg, Peter"
~type_genre:"Aufsatz im Buch"
~type_genre:"Lehrbuch"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
84
Konsumentenverhalten
84
Theorie
22
Theory
22
Russell W. Belk
10
Marketing
7
Market research
6
Marktforschung
6
Advertising effects
5
Deutschland
5
Germany
5
Personality psychology
5
Persönlichkeitspsychologie
5
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5
Cultural identity
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Kulturelle Identität
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Marketingmanagement
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Perception
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3
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Welt
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World
3
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2
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53
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31
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Sammlung
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54
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English
German
19
French
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Belk, Russell W.
Grunert, Klaus G.
Kardes, Frank R.
Sheth, Jagdish N.
Weinberg, Peter
Holbrook, Morris B.
18
Solomon, Michael R.
17
Bettman, James R.
13
Askegaard, Søren
12
Arnould, Eric J.
10
Foxall, Gordon R.
10
Hill, Ronald Paul
10
Hogg, Margaret K.
10
Bagozzi, Richard P.
9
Frank, Robert H.
9
Jacoby, Jacob
9
Thompson, Craig J.
9
Bamossy, Gary J.
8
Fournier, Susan
8
Keller, Kevin Lane
8
Maclaran, Pauline
8
Mooij, Marieke K. de
8
Schiffman, Leon G.
8
Schmitt, Bernd
8
Terlutter, Ralf
8
Diehl, Sandra
7
Fischer, Eileen
7
Goldsmith, Ronald E.
7
Hawkins, Del I.
7
Ozanne, Julie L.
7
Wiedmann, Klaus-Peter
7
Dobscha, Susan
6
Escalas, Jennifer Edson
6
Kanuk, Leslie Lazar
6
Kozinets, Robert V.
6
Kumar, V.
6
MacInnis, Deborah J.
6
Mohd Suki, Norazah
6
Park, C. Whan
6
Pelsmacker, Patrick de
6
Shrum, L. J.
6
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Legends in consumer behavior
40
Legends in marketing
9
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
3
The Routledge companion to identity and consumption
3
System dynamics and innovation in food networks 2009 : Proceedings of the 3rd International European Forum on System Dynamics and Innovation in Food Networks, organized by International Center for Food Chain and Network Research, University of Bonn, Germany ; officially endorsed by the EAAE (European Association of Agricultural Economists) ....
2
The Routledge companion to consumer behavior
2
The why of consumption : contemporary perspectives on consumer motives, goals and desires
2
Transformative consumer research for personal and collective well-being
2
Consumer psychology in a social media world
1
Consumption culture in Europe : insight into the beverage industry
1
Contemporary consumer culture theory
1
Cracking the code : leveraging consumer psychology to drive profitability
1
Cross-cultural and critical perspectives on brands
1
Food, people and society : a european perspective of consumer's food choices ; with 63 tables
1
Handbook of Islamic marketing
1
Handbook of consumer psychology
1
Handbook of developments in consumer behaviour
1
Handbook of qualitative research methods in marketing
1
Handbook of research on international advertising
1
International advertising and communication : current insights and empirical findings
1
New developments and approaches in consumer behavior research
1
The Cambridge handbook of psychology and economic behaviour
1
The Routledge companion to contemporary brand management
1
The SAGE handbook of marketing theory
1
The impact of theory on representations of the consumer and the marketing organisation
1
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ECONIS (ZBW)
84
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1
Climate, culture, and consumption : connecting the dots
Sheth, Jagdish N.
- In:
The Routledge companion to consumer behavior
,
(pp. 14-18)
.
2020
Persistent link: https://www.econbiz.de/10012316098
Saved in:
2
Brand attitude structure
Kardes, Frank R.
;
Pogacar, Ruth
;
Hassey, Roseann
;
Wu, …
- In:
The Routledge companion to consumer behavior
,
(pp. 243-259)
.
2020
Persistent link: https://www.econbiz.de/10012316168
Saved in:
3
Handbook of research methods in consumer psychology
Kardes, Frank R.
(
ed.
);
Herr, Paul M.
(
ed.
); …
-
2019
Persistent link: https://www.econbiz.de/10011997386
Saved in:
4
Consumer behavior research
Zaltman, Gerald
;
Barabba, Vincent P.
;
Johnston, Wesley J.
; …
-
2018
Persistent link: https://www.econbiz.de/10011900008
Saved in:
5
Consumers in an age of autonomous and semiautonomous machines
Belk, Russell W.
- In:
Contemporary consumer culture theory
,
(pp. 5-32)
.
2017
Persistent link: https://www.econbiz.de/10011664609
Saved in:
6
Legends in consumer behavior: James R. Bettman
Bettman, James R.
-
2016
Persistent link: https://www.econbiz.de/10011413962
Saved in:
7
Resistance to electronic word of mouth as a function of the message source and context
Powell Mantel, Susan
;
Cronley, Maria L.
;
Cohen, Jeffrey L.
- In:
Consumer psychology in a social media world
,
(pp. 40-52)
.
2016
Persistent link: https://www.econbiz.de/10011586220
Saved in:
8
Brands and the self
Belk, Russell W.
- In:
The Routledge companion to contemporary brand management
,
(pp. 68-78)
.
2016
Persistent link: https://www.econbiz.de/10011515364
Saved in:
9
Consumer information processing : decision making
Bettman, James R.
;
Wright, Peter L.
;
Alba, Joseph W.
; …
-
2016
Persistent link: https://www.econbiz.de/10011444854
Saved in:
10
Consumer information processing : marketing applications
Bettman, James R.
;
Keller, Kevin Lane
;
John, Deborah Roedder
-
2016
Persistent link: https://www.econbiz.de/10011446058
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