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type_genre:"Sammlung"
~language:"eng"
~person:"Goldsmith, Ronald E."
~person:"Jacoby, Jacob"
~person:"Kenning, Peter"
~person:"Sheth, Jagdish N."
~type_genre:"Aufsatz im Buch"
~type_genre:"Multi-volume publication"
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Consumer behaviour
60
Konsumentenverhalten
60
Theorie
20
Theory
20
Russell W. Belk
10
Marketing
7
Brand management
4
Decision
4
Entscheidung
4
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Beziehungsmarketing
3
Kaufentscheidung
3
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Marketingmanagement
3
Perception
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3
Qualitative Methode
3
Qualitative method
3
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3
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3
Wissenschaftliche Methode
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E-commerce
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Materialism
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Materialismus
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National culture
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49
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11
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Sammlung
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51
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51
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49
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40
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40
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Goldsmith, Ronald E.
Jacoby, Jacob
Kenning, Peter
Sheth, Jagdish N.
Belk, Russell W.
26
Holbrook, Morris B.
18
Bettman, James R.
13
Foxall, Gordon R.
11
Hill, Ronald Paul
10
Bagozzi, Richard P.
9
Fournier, Susan
8
Keller, Kevin Lane
8
Schmitt, Bernd
8
Terlutter, Ralf
8
Arnould, Eric J.
7
Diehl, Sandra
7
Hogg, Margaret K.
7
Ozanne, Julie L.
7
Thompson, Craig J.
7
Wiedmann, Klaus-Peter
7
Dobscha, Susan
6
Escalas, Jennifer Edson
6
Grunert, Klaus G.
6
Maclaran, Pauline
6
Mohd Suki, Norazah
6
Park, C. Whan
6
Pelsmacker, Patrick de
6
Shrum, L. J.
6
Silberer, Günter
6
Smyczek, Sławomir
6
Tadajewski, Mark
6
Askegaard, Søren
5
Baumgartner, Hans
5
Bhattacharya, C. B.
5
Fischer, Eileen
5
Guido, Gianluigi
5
Gürhan-Canli, Zeynep
5
Haugtvedt, Curtis P.
5
Hennigs, Nadine
5
Henninger, Claudia E.
5
Hirschman, Elizabeth Caldwell
5
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Legends in consumer behavior
40
Legends in marketing
9
Handbook of developments in consumer behaviour
2
Psychology of branding
2
Advances in electronic marketing
1
Branding and sustainable competitive advantage : building virtual presence
1
Contemporary research in e-marketing ; 1
1
Neuroeconomics
1
New developments and approaches in consumer behavior research
1
Schwerpunkt: Neuroökonomie, Neuromarketing und Neuromarktforschung : mit weiteren Beiträgen über Messen und Befragen, Treiberanalysen, ökonometrisches Modeling und Verkehrsmittelwerbung
1
The Routledge companion to consumer behavior
1
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ECONIS (ZBW)
60
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1
Climate, culture, and consumption : connecting the dots
Sheth, Jagdish N.
- In:
The Routledge companion to consumer behavior
,
(pp. 14-18)
.
2020
Persistent link: https://www.econbiz.de/10012316098
Saved in:
2
Consumer behavior research
Zaltman, Gerald
;
Barabba, Vincent P.
;
Johnston, Wesley J.
; …
-
2018
Persistent link: https://www.econbiz.de/10011900008
Saved in:
3
Legends in consumer behavior: James R. Bettman
Bettman, James R.
-
2016
Persistent link: https://www.econbiz.de/10011413962
Saved in:
4
Consumer information processing : decision making
Bettman, James R.
;
Wright, Peter L.
;
Alba, Joseph W.
; …
-
2016
Persistent link: https://www.econbiz.de/10011444854
Saved in:
5
Consumer information processing : marketing applications
Bettman, James R.
;
Keller, Kevin Lane
;
John, Deborah Roedder
-
2016
Persistent link: https://www.econbiz.de/10011446058
Saved in:
6
Adaptive decision making
Bettman, James R.
;
Carmon, Ziv
;
Johnson, Eric J.
; …
-
2016
Persistent link: https://www.econbiz.de/10011446075
Saved in:
7
Emotion, adaptive decision making and consumer behavior
Bettman, James R.
;
Kahn, Barbara E.
;
Keller, Punam Anand
-
2016
Persistent link: https://www.econbiz.de/10011446104
Saved in:
8
Recent work on consumer information processing
Bettman, James R.
;
Zauberman, Gal
;
Drolet, Aimee Leigh
; …
-
2016
Persistent link: https://www.econbiz.de/10011446107
Saved in:
9
Attitude, identity, and influence
Bettman, James R.
;
Kassarjian, Harold H.
;
Lutz, Richard J.
-
2016
Persistent link: https://www.econbiz.de/10011446133
Saved in:
10
Legends in consumer behavior: Jacob Jacoby
Jacoby, Jacob
-
2015
Persistent link: https://www.econbiz.de/10011413983
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