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type_genre:"Sammlung"
~person:"Arnould, Eric J."
~person:"Goldsmith, Ronald E."
~person:"Sheth, Jagdish N."
~subject:"Consumption theory"
~subject:"Welt"
~type_genre:"Aufsatz im Buch"
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Consumption theory
Welt
Consumer behaviour
64
Konsumentenverhalten
64
Theorie
22
Theory
22
Russell W. Belk
10
Marketing
7
Brand management
4
Markenführung
4
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Kaufentscheidung
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Market research
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Qualitative Methode
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Arnould, Eric J.
Goldsmith, Ronald E.
Sheth, Jagdish N.
Chan, Tak Wing
3
Barnett, William A.
2
Belk, Russell W.
2
Chai, Andreas
2
Devinney, Timothy Michael
2
Erdem, Tülin
2
Goldthorpe, John
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Hill, Ronald Paul
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Mooij, Marieke K. de
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Nielsen, Chantal Pohl
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Swait, Joffre
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Thompson, Craig J.
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Valenzuela, Ana
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Weinberg, Peter
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Abdelghani Echchabi
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Acquisti, Alessandro
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Ainscough, Thomas
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Akour, Mohammed Ali
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Bean, Jonathan
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Consumer culture theory
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Cross-cultural and critical perspectives on brands
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Legends in consumer behavior
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ECONIS (ZBW)
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Introduction: What is Consumer Culture Theory?
Arnould, Eric J.
;
Thompson, Craig J.
- In:
Consumer culture theory
,
(pp. 1-16)
.
2018
Persistent link: https://www.econbiz.de/10012029989
Saved in:
2
Conclusion: Linking CCT and consumer research : consumer's mobilization of co-created resources
Thompson, Craig J.
;
MacInnis, Deborah J.
;
Arnould, Eric J.
- In:
Consumer culture theory
,
(pp. 319-346)
.
2018
Persistent link: https://www.econbiz.de/10012030049
Saved in:
3
Historical and cultural approaches to consumption
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383792
Saved in:
4
Research in consumer behavior
Monroe, Kent B.
-
2011
Persistent link: https://www.econbiz.de/10009238854
Saved in:
5
Why do the natives wear Adidas?
Arnould, Eric J.
;
Wilk, Richard R.
-
2009
Persistent link: https://www.econbiz.de/10003785573
Saved in:
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