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type_genre:"Sammlung"
~person:"Arnould, Eric J."
~person:"Goldsmith, Ronald E."
~person:"Sheth, Jagdish N."
~type_genre:"Aufsatz im Buch"
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Consumer behaviour
64
Konsumentenverhalten
64
Theorie
22
Theory
22
Russell W. Belk
10
Marketing
7
Brand management
4
Markenführung
4
Decision
3
Entscheidung
3
Kaufentscheidung
3
Market research
3
Marketing management
3
Marketingmanagement
3
Marktforschung
3
Purchase decision
3
Qualitative Methode
3
Qualitative method
3
Scientific method
3
Welt
3
Wissenschaftliche Methode
3
World
3
Beziehungsmarketing
2
Bibliometrics
2
Bibliometrie
2
Brand
2
Consumption theory
2
E-commerce
2
Economic history
2
Electronic Commerce
2
Emotion
2
Ethnologie
2
Ethnology
2
Innovation
2
International marketing
2
Internationales Marketing
2
Konsumtheorie
2
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2
Markenrecht
2
Marketing theory
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Book / Working Paper
49
Article
15
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Sammlung
Aufsatz im Buch
Collection of articles written by one author
49
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48
Aufsatz in Zeitschrift
48
Collection of articles of several authors
41
Sammelwerk
41
Book section
15
Reprint
4
Aufsatzsammlung
3
Lehrbuch
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English
64
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Arnould, Eric J.
Goldsmith, Ronald E.
Sheth, Jagdish N.
Belk, Russell W.
27
Holbrook, Morris B.
18
Gröppel-Klein, Andrea
17
Bettman, James R.
13
Weinberg, Peter
13
Bauer, Hans H.
12
Spiller, Achim
12
Diehl, Sandra
11
Grunert, Klaus G.
10
Herrmann, Andreas
10
Hill, Ronald Paul
10
Terlutter, Ralf
10
Bagozzi, Richard P.
9
Bruhn, Manfred
9
Enneking, Ulrich
9
Fournier, Susan
9
Jacoby, Jacob
9
Kirchgeorg, Manfred
9
Schröder, Hendrik
9
Wiedmann, Klaus-Peter
9
Foxall, Gordon R.
8
Keller, Kevin Lane
8
Kenning, Peter
8
Rudolph, Thomas
8
Scherhorn, Gerhard
8
Schmitt, Bernd
8
Silberer, Günter
8
Diller, Hermann
7
Esch, Franz-Rudolf
7
Langner, Tobias
7
Ozanne, Julie L.
7
Roosen, Jutta
7
Thompson, Craig J.
7
Ahlert, Dieter
6
Alvensleben, Reimar von
6
Böcker, Andreas
6
Dobscha, Susan
6
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Legends in consumer behavior
40
Legends in marketing
9
Consumer culture theory
2
Psychology of branding
2
Advances in electronic marketing
1
Beyond Hofstede : culture frameworks for global marketing and management
1
Branding and sustainable competitive advantage : building virtual presence
1
Contemporary research in e-marketing ; 1
1
Critical marketing : defining the field
1
Cross-cultural and critical perspectives on brands
1
Handbook of developments in consumer behaviour
1
New developments and approaches in consumer behavior research
1
The Routledge companion to consumer behavior
1
The handbook of marketing research : uses, misuses, and future advances
1
The why of consumption : contemporary perspectives on consumer motives, goals and desires
1
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ECONIS (ZBW)
64
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1
Climate, culture, and consumption : connecting the dots
Sheth, Jagdish N.
- In:
The Routledge companion to consumer behavior
,
(pp. 14-18)
.
2020
Persistent link: https://www.econbiz.de/10012316098
Saved in:
2
Introduction: What is Consumer Culture Theory?
Arnould, Eric J.
;
Thompson, Craig J.
- In:
Consumer culture theory
,
(pp. 1-16)
.
2018
Persistent link: https://www.econbiz.de/10012029989
Saved in:
3
Conclusion: Linking CCT and consumer research : consumer's mobilization of co-created resources
Thompson, Craig J.
;
MacInnis, Deborah J.
;
Arnould, Eric J.
- In:
Consumer culture theory
,
(pp. 319-346)
.
2018
Persistent link: https://www.econbiz.de/10012030049
Saved in:
4
Consumer behavior research
Zaltman, Gerald
;
Barabba, Vincent P.
;
Johnston, Wesley J.
; …
-
2018
Persistent link: https://www.econbiz.de/10011900008
Saved in:
5
Legends in consumer behavior: James R. Bettman
Bettman, James R.
-
2016
Persistent link: https://www.econbiz.de/10011413962
Saved in:
6
Consumer information processing : decision making
Bettman, James R.
;
Wright, Peter L.
;
Alba, Joseph W.
; …
-
2016
Persistent link: https://www.econbiz.de/10011444854
Saved in:
7
Consumer information processing : marketing applications
Bettman, James R.
;
Keller, Kevin Lane
;
John, Deborah Roedder
-
2016
Persistent link: https://www.econbiz.de/10011446058
Saved in:
8
Adaptive decision making
Bettman, James R.
;
Carmon, Ziv
;
Johnson, Eric J.
; …
-
2016
Persistent link: https://www.econbiz.de/10011446075
Saved in:
9
Emotion, adaptive decision making and consumer behavior
Bettman, James R.
;
Kahn, Barbara E.
;
Keller, Punam Anand
-
2016
Persistent link: https://www.econbiz.de/10011446104
Saved in:
10
Recent work on consumer information processing
Bettman, James R.
;
Zauberman, Gal
;
Drolet, Aimee Leigh
; …
-
2016
Persistent link: https://www.econbiz.de/10011446107
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