//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
type_genre:"Sammlung"
~person:"Bruhn, Manfred"
~person:"Keller, Kevin Lane"
~person:"Sheth, Jagdish N."
~person:"Thompson, Craig J."
~source:"econis"
~type_genre:"Aufsatz im Buch"
~type_genre:"Book section"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer Behaviour"
Narrow search
Delete all filters
| 8 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
72
Konsumentenverhalten
72
Theorie
20
Theory
20
Russell W. Belk
10
Brand management
9
Markenführung
9
Marketing
9
Marketing management
8
Marketingmanagement
8
Brand image
4
Markenimage
4
Beziehungsmarketing
3
Decision
3
Dienstleistungssektor
3
Entscheidung
3
Kaufentscheidung
3
Marketing theory
3
Marketingtheorie
3
Purchase decision
3
Qualitative Methode
3
Qualitative method
3
Relationship marketing
3
Scientific method
3
Service industry
3
Wissenschaftliche Methode
3
Advertising effects
2
Bibliometrics
2
Bibliometrie
2
Brand
2
Brand extension
2
Brand loyalty
2
Consumption theory
2
Economic history
2
International marketing
2
Internationales Marketing
2
Konsumtheorie
2
Markenartikel
2
Markenrecht
2
Markentransfer
2
more ...
less ...
Type of publication
All
Book / Working Paper
49
Article
23
Type of publication (narrower categories)
All
Sammlung
Aufsatz im Buch
Book section
Article in journal
52
Aufsatz in Zeitschrift
52
Collection of articles written by one author
49
Collection of articles of several authors
41
Sammelwerk
41
Reprint
11
Aufsatzsammlung
4
Graue Literatur
4
Non-commercial literature
4
Arbeitspapier
3
Working Paper
3
Case study
2
Fallstudie
2
Hochschulschrift
2
Lehrbuch
2
Fallstudiensammlung
1
Festschrift
1
Interview
1
Mehrbändiges Werk
1
Multi-volume publication
1
Textbook
1
Thesis
1
more ...
less ...
Language
All
English
64
German
8
Author
All
Bruhn, Manfred
Keller, Kevin Lane
Sheth, Jagdish N.
Thompson, Craig J.
Belk, Russell W.
27
Holbrook, Morris B.
18
Gröppel-Klein, Andrea
17
Bettman, James R.
13
Weinberg, Peter
13
Bauer, Hans H.
12
Spiller, Achim
12
Diehl, Sandra
11
Grunert, Klaus G.
10
Herrmann, Andreas
10
Hill, Ronald Paul
10
Terlutter, Ralf
10
Bagozzi, Richard P.
9
Enneking, Ulrich
9
Fournier, Susan
9
Jacoby, Jacob
9
Kirchgeorg, Manfred
9
Schröder, Hendrik
9
Wiedmann, Klaus-Peter
9
Foxall, Gordon R.
8
Kenning, Peter
8
Rudolph, Thomas
8
Scherhorn, Gerhard
8
Schmitt, Bernd
8
Silberer, Günter
8
Arnould, Eric J.
7
Diller, Hermann
7
Esch, Franz-Rudolf
7
Goldsmith, Ronald E.
7
Langner, Tobias
7
Ozanne, Julie L.
7
Roosen, Jutta
7
Ahlert, Dieter
6
Alvensleben, Reimar von
6
Böcker, Andreas
6
Dobscha, Susan
6
more ...
less ...
Published in...
All
Legends in consumer behavior
40
Legends in marketing
9
Measuring and managing brands
3
Brand management ; Vol. 2
2
Consumer culture theory
2
Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken
2
The impact of theory on representations of the consumer and the marketing organisation
2
Brand management ; Vol. 3
1
Commodity Marketing : Grundlagen, Besonderheiten, Erfahrungen
1
Consumer-brand relationships : theory and practice
1
Customer Experience : Forum Dienstleistungsmanagement
1
Erfolg in Zeiten des Wandels : BMW im Gespräch 2005/2006 ; Kernkompetenz, Innovation, Produktion, Kultur, Image, Verkaufen
1
Marketing-mix strategies - product strategy and promotion strategy
1
Marktorientierte Führung im wirtschaftlichen und gesellschaftlichen Wandel : Heribert Meffert zum 70. Geburtstag
1
Revenue Management aus der Kundenperspektive : Grundlagen, Problemfelder und Lösungsstrategien
1
Service Value als Werttreiber : Konzepte, Messung und Steuerung
1
The Routledge companion to consumer behavior
1
The Routledge companion to identity and consumption
1
The why of consumption : contemporary perspectives on consumer motives, goals and desires
1
more ...
less ...
Source
All
ECONIS (ZBW)
Showing
1
-
10
of
72
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Climate, culture, and consumption : connecting the dots
Sheth, Jagdish N.
- In:
The Routledge companion to consumer behavior
,
(pp. 14-18)
.
2020
Persistent link: https://www.econbiz.de/10012316098
Saved in:
2
Introduction: What is Consumer Culture Theory?
Arnould, Eric J.
;
Thompson, Craig J.
- In:
Consumer culture theory
,
(pp. 1-16)
.
2018
Persistent link: https://www.econbiz.de/10012029989
Saved in:
3
Conclusion: Linking CCT and consumer research : consumer's mobilization of co-created resources
Thompson, Craig J.
;
MacInnis, Deborah J.
;
Arnould, Eric J.
- In:
Consumer culture theory
,
(pp. 319-346)
.
2018
Persistent link: https://www.econbiz.de/10012030049
Saved in:
4
Consumer behavior research
Zaltman, Gerald
;
Barabba, Vincent P.
;
Johnston, Wesley J.
; …
-
2018
Persistent link: https://www.econbiz.de/10011900008
Saved in:
5
Consumer information processing : decision making
Bettman, James R.
;
Wright, Peter L.
;
Alba, Joseph W.
; …
-
2016
Persistent link: https://www.econbiz.de/10011444854
Saved in:
6
Consumer information processing : marketing applications
Bettman, James R.
;
Keller, Kevin Lane
;
John, Deborah Roedder
-
2016
Persistent link: https://www.econbiz.de/10011446058
Saved in:
7
Adaptive decision making
Bettman, James R.
;
Carmon, Ziv
;
Johnson, Eric J.
; …
-
2016
Persistent link: https://www.econbiz.de/10011446075
Saved in:
8
Emotion, adaptive decision making and consumer behavior
Bettman, James R.
;
Kahn, Barbara E.
;
Keller, Punam Anand
-
2016
Persistent link: https://www.econbiz.de/10011446104
Saved in:
9
Recent work on consumer information processing
Bettman, James R.
;
Zauberman, Gal
;
Drolet, Aimee Leigh
; …
-
2016
Persistent link: https://www.econbiz.de/10011446107
Saved in:
10
Attitude, identity, and influence
Bettman, James R.
;
Kassarjian, Harold H.
;
Lutz, Richard J.
-
2016
Persistent link: https://www.econbiz.de/10011446133
Saved in:
1
2
3
4
5
6
7
8
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->