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type_genre:"Sammlung"
~person:"Keller, Kevin Lane"
~person:"Sheth, Jagdish N."
~person:"Tomczak, Torsten"
~type_genre:"Aufsatz im Buch"
~type_genre:"Hochschulschrift"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
65
Konsumentenverhalten
65
Theorie
19
Theory
19
Russell W. Belk
10
Brand management
9
Markenführung
9
Marketing
7
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7
Marketingmanagement
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49
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41
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32
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Keller, Kevin Lane
Sheth, Jagdish N.
Tomczak, Torsten
Belk, Russell W.
27
Gröppel-Klein, Andrea
23
Herrmann, Andreas
18
Holbrook, Morris B.
18
Spiller, Achim
16
Bauer, Hans H.
15
Diehl, Sandra
14
Weinberg, Peter
14
Bettman, James R.
13
Diller, Hermann
13
Kirchgeorg, Manfred
12
Schröder, Hendrik
12
Esch, Franz-Rudolf
11
Grunert, Klaus G.
11
Homburg, Christian
11
Roosen, Jutta
11
Rudolph, Thomas
11
Terlutter, Ralf
11
Bruhn, Manfred
10
Fantapié Altobelli, Claudia
10
Hill, Ronald Paul
10
Kenning, Peter
10
Wiedmann, Klaus-Peter
10
Bagozzi, Richard P.
9
Enneking, Ulrich
9
Fournier, Susan
9
Jacoby, Jacob
9
Silberer, Günter
9
Foxall, Gordon R.
8
Langner, Tobias
8
Orth, Ulrich R.
8
Scherhorn, Gerhard
8
Schmitt, Bernd
8
Spann, Martin
8
Woisetschläger, David
8
Arnould, Eric J.
7
Benkenstein, Martin
7
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Legends in consumer behavior
40
Legends in marketing
9
Measuring and managing brands
3
Brand management ; Vol. 2
2
Brand management ; Vol. 3
1
Consumption, Production, and Entrepreneurship in the Time of Coronavirus : A Business Perspective of the Pandemic
1
Marketing-mix strategies - product strategy and promotion strategy
1
Revenue Management aus der Kundenperspektive : Grundlagen, Problemfelder und Lösungsstrategien
1
The Routledge companion to consumer behavior
1
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ECONIS (ZBW)
65
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41
Legends in consumer behavior: Russell W. Belk
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383469
Saved in:
42
Magic and religion in consumption practices
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383772
Saved in:
43
Discipline and liberation in consumption
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383774
Saved in:
44
Collecting, luxury, and the production of consumer desire
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383775
Saved in:
45
Gift-giving, sharing, and consumption holidays
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383778
Saved in:
46
Globalism and consumption
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383781
Saved in:
47
Historical and cultural approaches to consumption
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383792
Saved in:
48
Consumer sense of self and identity
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383814
Saved in:
49
Materialism and consumer culture : questioning what matters in life
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383817
Saved in:
50
An alternative approach : re-enchanting consumption
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383854
Saved in:
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