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type_genre:"Sammlung"
~person:"Rajagopal"
~subject:"Einzelhandel"
~type_genre:"Aufsatz im Buch"
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Einzelhandel
Consumer behaviour
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Konsumentenverhalten
3
Mexico
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Retail trade
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Brand image
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Consumer motivation
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Psychology of advertising
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Rajagopal
Renko, Sanda
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Baum, Chad M.
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Bonetti, Francesca
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Brüggemann, Philipp
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Capriello, Antonella
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De Canio, Francesca
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Grewal, Dhruv
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Gröppel-Klein, Andrea
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Ieva, Marco
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Martinelli, Elisa
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Ziliani, Cristina
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Achabal, Dale D.
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Acuti, Diletta
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Agarwal, Vernika
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Ahmed, Hafsat Sadiq
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2007 Business & Economics Society International Conference ; Vol. 2
1
New econometric modelling research
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ECONIS (ZBW)
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Modeling asymmetric consumer behavior and demand equations for bridging gaps in retailing
Rajagopal
- In:
New econometric modelling research
,
(pp. 171-186)
.
2008
Persistent link: https://www.econbiz.de/10003694085
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2
Store loyalty and consumer response to clearance sales : an empirical analysis in Mexican retail environment
Rajagopal
;
Rajagopal, Amritanshu
-
2007
Persistent link: https://www.econbiz.de/10003669055
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