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type_genre:"Thesis"
~isPartOf:"Hamburger Schriften zur Marketingforschung"
~isPartOf:"Theorie der Unternehmung"
~subject:"Public relations"
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Unternehmensführung in der Reflexiven Modernisierung : Global Corporate Citizenship, Gesellschaftsstrategie und Unternehmenskommunikation
Weiß, Ralph
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2002
Persistent link: https://www.econbiz.de/10001704985
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Integrierte Umweltkommunikation von Unternehmen : theoretische Grundlagen und empirische Analyse der Umweltkommunikation am Beispiel der Automobilindustrie
Mesterharm, Michael
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2001
Persistent link: https://www.econbiz.de/10001573501
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