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type_genre:"Working Paper"
~person:"Choi, Tsan-Ming"
~person:"Gwozdz, Wencke"
~subject:"Hongkong"
~type_genre:"Article in journal"
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Hongkong
Fashion
39
Mode
39
Lieferkette
20
Supply chain
20
Bekleidungsindustrie
13
Clothing industry
13
Textile distribution
13
Textilhandel
13
Consumer behaviour
12
Konsumentenverhalten
12
Luxury goods
6
Luxusgüter
6
Brand management
5
Markenführung
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Supply chain management
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Hong Kong
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Sustainability
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Öko-Produkt
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Retail trade
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Theory
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Unternehmensethik
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Advertising
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Begrenzte Rationalität
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Bounded rationality
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Brand extension
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Clothing
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Working Paper
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Choi, Tsan-Ming
Gwozdz, Wencke
Liu, Shuk-ching
3
Hui, Chi-leung
2
Au, Raymond
1
Chan, Priscilla Y. L.
1
Chan, Ting-yan
1
Elise
1
Feng, Qilong
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Fischer, Marc
1
Ho, Holly Pui-yan
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Hornig, Tobias
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Lee, Ada
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Ling, Wong Man
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Liu, Na
1
Lo, Chris K. Y.
1
Mak, Joseph
1
Schollmeyer, Thomas
1
Shen, Bin
1
Shum, Momoko
1
Suk Ha, Grace Chan
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To, Yeuk-ting
1
Tse, Tommy
1
Wang, Yulan
1
Wong, Christina W. Y.
1
Yung, Lai
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Journal of fashion marketing and management
2
The journal of brand management : an international journal
1
Tourism economics : the business and finance of tourism and recreation
1
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ECONIS (ZBW)
4
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1
A Five-R analysis for sustainable fashion supply chain management in Hong Kong : a case analysis
Ho, Holly Pui-yan
;
Choi, Tsan-Ming
- In:
Journal of fashion marketing and management
16
(
2012
)
2
,
pp. 161-175
Persistent link: https://www.econbiz.de/10009568414
Saved in:
2
Individual tourists from the Chinese Mainland to Hong Kong : implications for tourism marketing in fashion
Liu, Shuk-ching
;
Choi, Tsan-Ming
;
Au, Raymond
;
Hui, …
- In:
Tourism economics : the business and finance of tourism …
17
(
2011
)
6
,
pp. 1287-1309
Persistent link: https://www.econbiz.de/10009506628
Saved in:
3
Fast fashion brand extensions : an empirical study of consumer preferences
Choi, Tsan-Ming
;
Liu, Na
;
Liu, Shuk-ching
;
Mak, Joseph
; …
- In:
The journal of brand management : an international journal
17
(
2009/10
)
7
,
pp. 472-487
Persistent link: https://www.econbiz.de/10008652697
Saved in:
4
Consumer attitudes towards brand extensions of designer-labels and mass-market labels in Hong Kong
Liu, Shuk-ching
;
Choi, Tsan-Ming
- In:
Journal of fashion marketing and management
13
(
2009
)
4
,
pp. 527-540
Persistent link: https://www.econbiz.de/10003904760
Saved in:
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