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type_genre:"Working Paper"
~subject:"Handelsmarke"
~subject:"Innovation"
~subject:"Markenführung"
~subject:"USA"
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25
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25
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61
Trademarks, product variety, and economic activity in Italy and Europe
Luini, Luigi
;
Mangani, Andrea
-
2004
Persistent link: https://www.econbiz.de/10002176283
Saved in:
62
"Swiss-made" : stereotypes and their effects on consumers' perceptions
Sollberger, Pierre A.
;
Pfeiffer, Baptiste G.
-
2004
Persistent link: https://www.econbiz.de/10002253170
Saved in:
63
Income-related biases in international trade : what do trademark registration data tell us?
Fink, Carsten
;
Javorcik, Beata K. Smarzynska
; …
-
2003
Persistent link: https://www.econbiz.de/10001854727
Saved in:
64
Running to stand still? : intellectual property and value added in innovating firms
Greenhalgh, Christine
(
contributor
); …
-
2002
Persistent link: https://www.econbiz.de/10001724379
Saved in:
65
How many trademarks does it take to protect a brand? : The optimal number of trademarks, branding strategy and brand performance
Sullivan, Mary W.
-
2001
Persistent link: https://www.econbiz.de/10001587869
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66
What can the price gap between branded and private label products tell us about markups?
Barsky, Robert B.
(
contributor
)
-
2001
Persistent link: https://www.econbiz.de/10001603773
Saved in:
67
Global branding
Sousa, Pedro
-
2000
Persistent link: https://www.econbiz.de/10001563385
Saved in:
68
Trademark infringement and endogenous innovation
Nicholson, Michael W.
(
contributor
)
-
2000
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001528636
Saved in:
69
Environmental policy : from regulation to economic instruments ; international legal aspects of eco-labels
Subedi, Surya P.
-
1995
Persistent link: https://www.econbiz.de/10000547658
Saved in:
70
BVAR as a category management tool : an illustration and comparison with alternative techniques
Curry, David J.
(
contributor
)
-
1994
Persistent link: https://www.econbiz.de/10000885243
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