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Beiträge zur Verbraucherforschung
Faculty & research / Insead : working paper series
Working paper / Technologie- und Innovationsmanagement, Technische Universität Hamburg-Harburg
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Prosuming und Sharing : neuer sozialer Konsum : Aspekte kollaborativer Formen von Konsumtion und Produktion
Bala, Christian
(
ed.
);
Schuldzinski, Wolfgang
(
ed.
)
-
2016
-
1. Auflage
Persistent link: https://www.econbiz.de/10012115207
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2
Community leaders or entertainment workers? : incentivizing content generation in social media
Zhang, Kaifu
;
Zubcsek, Peter Pal
-
2011
Persistent link: https://www.econbiz.de/10009375629
Saved in:
3
"The equalizer" : measurement and explaining the impact of online communities on consumer markets
Hunter, Mark Lee
;
Soberman, David A.
-
2010
-
Rev. vers. of 2008/43/=B/MKT
Persistent link: https://www.econbiz.de/10003938087
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