Berninghaus, Siegfried; Werner G?th; Levati, M. Vittoria; … - Institut für Finanzwissenschaft, Fakultät für … - 2009
satisficing is not possible, sales choices, point beliefs, or aspiration levels have to be adapted. This allows us to investigate … which of these three aspects individuals revise more often. In a second phase, testing the absorption of satisficing …, participants are free to select non-satisficing sales profiles. The results reveal that most participants are satisficers who tend …