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~accessRights:"free"
~person:"Vukasović, Tina"
~subject:"Entwicklungsländer"
~subject:"Marktsegmentierung"
~subject:"Pricing strategy"
~type_genre:"Aufsatz in Zeitschrift"
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Understanding the consumers' personal characteristics as the starting point for targeted marketing
Vukasović, Tina
- In:
Management
15
(
2020
)
1
,
pp. 29-41
Persistent link: https://www.econbiz.de/10012617115
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