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Search: subject_exact:"Markenpolitik"
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Depecik, Barış Erman
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The influence of brand experiences onto brand preference, brand meaning and haptic product evaluation : essays in experimental marketing research
Stach, Jens
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2019
Persistent link: https://www.econbiz.de/10012105022
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Revitalizing brands and brand portfolios : essays on brand and brand portfolio management strategies
Depecik, Barış Erman
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2016
Persistent link: https://www.econbiz.de/10011641309
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Property brand management : applying causal analysis to develop a strategic management tool for office property brands
Pfrang, Dominique C.
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2015
Persistent link: https://www.econbiz.de/10011344753
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Dedicated followers of fashion : an economic geographic analysis of the Swedish fashion industry
Hauge, Atle
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2007
Persistent link: https://www.econbiz.de/10003650038
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