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Post-pandemic marketing : use of business crisis recovery frameworks to enhance entrepreneurial marketing education
Jones, Rosalind
;
Morrish, Sussie C.
;
Heyworth-Thomas, …
- In:
Journal of marketing education : JME
45
(
2023
)
3
,
pp. 211-225
Persistent link: https://www.econbiz.de/10014580247
Saved in:
2
Creating experiential learning opportunities in enterprise education : an example of a facilitator-led business simulation game in a taught setting
Heyworth-Thomas, Elizabeth M.
- In:
Journal of work-applied management : JWAM
15
(
2023
)
2
,
pp. 173-187
Persistent link: https://www.econbiz.de/10014380918
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