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~accessRights:"restricted"
~institution:"Technische Universität Braunschweig"
~institution:"Technische Universität Hamburg"
~isPartOf:"Discussion paper series / IZA"
~isPartOf:"Research"
~isPartOf:"Springer eBook Collection"
~person:"Backhaus, Christof"
~subject:"Fußball"
~subject:"Germany"
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Erfolgsfaktoren der Sponsoringumsetzung und -aktivierung : eine empirische Analyse aus Management- und Konsumentenwirkungsperspektive im Kontext der Fußball-Bundesliga
Dreisbach, Jan
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2019
Persistent link: https://www.econbiz.de/10011955364
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