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~accessRights:"restricted"
~isPartOf:"Business history"
~isPartOf:"Business strategy and the environment"
~isPartOf:"Journal of East-West business"
~isPartOf:"The journal of product & brand management"
~person:"Bendoni, Wendy K."
~person:"Bhaduri, Gargi"
~person:"Faria, Amy A."
~person:"Herstein, Ram"
~person:"Hughes, Mine Üçok"
~person:"Jung, Jaehee"
~person:"Kang, Jiyun"
~person:"Linh Nguyen Khanh Duong"
~person:"Moog, Petra"
~person:"Mowatt, Simon"
~subject:"Environmental management"
~subject:"Internet"
~subject:"Luxury marketing"
~subject:"Luxusgüter"
~subject:"Segmentation"
~subject:"Store brand"
~subject:"Umweltbewusstsein"
~subject:"United States"
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Bendoni, Wendy K.
Bhaduri, Gargi
Faria, Amy A.
Herstein, Ram
Hughes, Mine Üçok
Jung, Jaehee
Kang, Jiyun
Linh Nguyen Khanh Duong
Moog, Petra
Mowatt, Simon
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Business history
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The journal of product & brand management
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ECONIS (ZBW)
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1
Psychological ownership rather than material consumption : can
fashion
firms' new subscription services become an environmentally sustainable business strategy?
Kang, Jiyun
;
Bissenbina, Assemgul
;
Faria, Amy A.
;
Jang, Jisu
- In:
Business strategy and the environment
33
(
2024
)
3
,
pp. 1592-1609
Persistent link: https://www.econbiz.de/10014513535
Saved in:
2
To (or not to) label products as artisanal : effect of
fashion
involvement on customer perceived value
Bhaduri, Gargi
;
Stanforth, Nancy
- In:
The journal of product & brand management
26
(
2017
)
2
,
pp. 177-189
Persistent link: https://www.econbiz.de/10011700753
Saved in:
3
Gender differences in information processing and transparency : cases of apparel brands' social responsibility claims
Bhaduri, Gargi
;
Ha-Brookshire, Jung E.
- In:
The journal of product & brand management
24
(
2015
)
5
,
pp. 504-517
Persistent link: https://www.econbiz.de/10011443034
Saved in:
4
Storygiving as a co-creation tool for luxury brands in the age of the internet : a love story by Tiffany and thousands of lovers
Hughes, Mine Üçok
;
Bendoni, Wendy K.
;
Pehlivan, Ekin
- In:
The journal of product & brand management
25
(
2016
)
4
,
pp. 357-364
Persistent link: https://www.econbiz.de/10011607063
Saved in:
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