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~accessRights:"restricted"
~isPartOf:"Contemporary thoughts on corporate branding and corporate identity management"
~isPartOf:"European journal of marketing : EJM"
~source:"econis"
~subject:"Stakeholder"
~subject:"Unternehmensethik"
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Search: subject_exact:"Corporate image"
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Unternehmensethik
Corporate reputation
11
Firmenimage
11
Brand management
6
Markenführung
6
Corporate Social Responsibility
5
Corporate social responsibility
5
Marketing management
5
Marketingmanagement
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Brand architecture
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Markenarchitektur
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Corporate culture
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Corporate identity
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Public relations
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Öffentlichkeitsarbeit
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Beziehungsmarketing
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Brand image
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Consumer behaviour
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Corporate governance
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Corporate marketing
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Markenimage
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Brand
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Balmern, John M. T.
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Gouran, Dennis S.
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Harvey, William S.
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He, Hongwei
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Kitchen, Philip J.
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Knight, Eric
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Kolo, Olivia
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Contemporary thoughts on corporate branding and corporate identity management
European journal of marketing : EJM
Corporate reputation review : an international journal
10
Corporate reputation review
9
Industrial marketing management : the international journal for industrial and high-tech firms
9
Journal of business ethics : JOBE
9
Corporate social responsibility and environmental management
8
Journal of business research : JBR
7
Corporate communications : an international journal
6
Business & society
5
International studies of management and organization
5
Academy of Management journal : AMJ
4
Journal of business ethics : JBE
4
Journal of marketing communications
4
The Academy of Management review : AMR
4
Journal of management studies : JMS
3
Marketing intelligence & planning
3
SpringerLink / Bücher
3
Business ethics quarterly : the journal of the Society for Business Ethics
2
Entrepreneurial business and economics review : EBER
2
Finance research letters
2
International journal of business communication : IJBC ; a publication of the Association of Business Communication
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Service business
2
Sport management review
2
Springer eBook Collection / Business and Economics
2
Advances in the study of entrepreneurship, innovation, and economic growth
1
Argumenta oeconomica
1
Asia Pacific business review
1
Asia Pacific journal of management
1
Asia Pacific journal of marketing and logistics
1
Asia-Pacific journal of accounting & economics : publication of the City University of Hong Kong and National Taiwan University
1
Asian journal of business ethics : AJBE
1
British journal of management : BJM
1
Business ethics, the environment & responsibility
1
Business horizons
1
Business strategy and the environment
1
Corporate Social Responsibility in Difficult Times
1
Economic research
1
European journal of international management : EJIM
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European management journal
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ECONIS (ZBW)
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1
Lens or prism? : how organisations sustain multiple and competing reputations
Harvey, William S.
;
Tourky, Marwa
;
Knight, Eric
; …
- In:
European journal of marketing : EJM
51
(
2017
)
4
,
pp. 821-844
Persistent link: https://www.econbiz.de/10011704253
Saved in:
2
The corporate identity, total corporate communications, stakeholders’ attributed identities, identifications and behaviours continuum
Balmern, John M. T.
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1472-1502
Persistent link: https://www.econbiz.de/10011754990
Saved in:
3
The transparency construct in corporate marketing
Leitch, Shirley R.
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1503-1509
Persistent link: https://www.econbiz.de/10011754992
Saved in:
4
Moral identity centrality and cause-related marketing : the moderating effects of brand social responsibility image and emotional brand attachment
He, Hongwei
;
Zhu, Weichun
;
Gouran, Dennis S.
;
Kolo, Olivia
- In:
European journal of marketing : EJM
50
(
2016
)
1/2
,
pp. 236-259
Persistent link: https://www.econbiz.de/10011459636
Saved in:
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