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~accessRights:"restricted"
~isPartOf:"Discussion paper / Centre for Economic Policy Research"
~isPartOf:"Journal of travel and tourism marketing"
~subject:"Coase theorem"
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Search: subject_exact:"Kundenbindungsinstrument"
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Coase theorem
Kundenbindungsprogramm
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Loyalty program
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Discussion paper / Centre for Economic Policy Research
Journal of travel and tourism marketing
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The design and efficiency of loyalty rewards
Caminal, Ramón
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2009
Persistent link: https://www.econbiz.de/10003931035
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