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~accessRights:"restricted"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"International journal of technology management : IJTM"
~person:"Bonney, Leff"
~person:"Caputo, Mauro"
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Beziehungsmarketing
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Consumer behaviour
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Innovation management
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Knowledge broker
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Sales influence tactics
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automotive
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core technologies
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exploitation vs. exploration
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forward citations
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innovation quality
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joint development
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Bonney, Leff
Caputo, Mauro
Chang, Jeanine
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Eslami, Mohammad H.
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Santos, Juliana Bonomi
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Bag, Surajit
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Industrial marketing management : the international journal for industrial and high-tech firms
International journal of technology management : IJTM
European journal of innovation management : EJIM
1
Journal of engineering and technology management : JET-M
1
Management decision : MD
1
Technological forecasting & social change : an international journal
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Technology analysis & strategic management
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ECONIS (ZBW)
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The salesperson as a
knowledge
broker : the effect of sales influence tactics on customer learning, purchase decision, and profitability
Bonney, Leff
;
Beeler, Lisa L.
;
Johnson, Ross W.
; …
- In:
Industrial marketing management : the international …
104
(
2022
),
pp. 352-365
Persistent link: https://www.econbiz.de/10013326862
Saved in:
2
Investigating technological strategy and relevance of
knowledge
domains in R&D collaborations
Cammarano, Antonello
;
Michelino, Francesca
;
Lamberti, Emilia
- In:
International journal of technology management : IJTM
79
(
2019
)
1
,
pp. 60-83
Persistent link: https://www.econbiz.de/10011986973
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