//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~accessRights:"restricted"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~subject:"Markenimage"
~subject:"Simulation"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Business marketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Markenimage
Simulation
B-to-B-Marketing
8
Business-to-business marketing
8
Lieferantenmanagement
4
Selling
4
Supplier relationship management
4
Verkauf
4
Consumer behaviour
3
Konsumentenverhalten
3
Salespeople
3
Verkaufspersonal
3
Beziehungsmarketing
2
Brand management
2
Markenführung
2
Relationship marketing
2
Absatz
1
B2B marketing
1
B2B services marketing
1
Brand attachment theory
1
Brand image
1
Brand retention
1
Bundling strategy
1
Business services
1
Business-to-Business (B2B)
1
Business-to-business selling
1
Buying center
1
Cloud Computing
1
Cloud computing
1
Controlling
1
Customer Health
1
Customer Retention
1
Customer Success Management
1
Customer relationship management
1
Dienstleistungsmarketing
1
Dienstleistungssektor
1
Difficult customers
1
Disruptive Innovation
1
Disruptive innovation
1
Earnings volatility
1
Elite
1
Elite status members
1
more ...
less ...
Online availability
All
Undetermined
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Lilien, Gary L.
1
Published in...
All
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Industrial marketing management : the international journal for industrial and high-tech firms
27
The journal of business & industrial marketing
8
Journal of business research : JBR
6
Journal of business-to-business marketing
2
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
2
SpringerLink / Bücher
2
Brand the Future : systematische Markenentwicklung im B2B
1
Decision sciences
1
Gabler Edition Wissenschaft
1
Gabler Edition Wissenschaft / Strategie, Marketing und Informationsmanagement
1
Innovatives Markenmanagement
1
Journal of retailing and consumer services
1
Journal of small business and enterprise development
1
Journal of strategic marketing
1
Qualitative market research : an international journal
1
Springer eBook Collection
1
Springer eBook Collection / Business and Economics
1
The journal of product & brand management
1
The marketing review
1
Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The B2B knowledge gap
Lilien, Gary L.
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
3
,
pp. 543-556
Persistent link: https://www.econbiz.de/10011596969
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->