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~accessRights:"restricted"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Policy research working paper"
~isPartOf:"Trade preference erosion : measurement and policy response"
~person:"Brenton, Paul"
~person:"Garay Salamanca, Luis Jorge"
~person:"Lee, Richard"
~person:"Melewar, T. C."
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Designation of origin
3
Herkunftsbezeichnung
3
Brand image
2
Markenimage
2
Place marketing
2
Standortmarketing
2
Authenticity
1
Außenhandelsstruktur
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Beer
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Brand
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Brand management
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Brenton, Paul
Garay Salamanca, Luis Jorge
Lee, Richard
Melewar, T. C.
Diamantopoulos, Adamantios
4
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2
Arslanagic-Kalajdzic, Maja
2
Carvalho, Sergio W.
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Foroudi, Mohammad Mahdi
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Foroudi, Pantea
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Cervera-Taulet, Amparo
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Chen, Maggie Xiaoyang
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Journal of business research : JBR
Policy research working paper
Trade preference erosion : measurement and policy response
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
European journal of marketing : EJM
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Journal of destination marketing & management
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Journal of international marketing
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Journal of vacation marketing : an international journal
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ECONIS (ZBW)
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Territorial brand management : beer, authenticity, and sense of place
Melewar, T. C.
;
Skinner, Heather
- In:
Journal of business research : JBR
116
(
2020
),
pp. 680-689
Persistent link: https://www.econbiz.de/10012257669
Saved in:
2
Promissing the dream : changing destination image of London through the effect of website place
Foroudi, Pantea
;
Akarsu, Tugra Nazlil
;
Ageeva, Elena
; …
- In:
Journal of business research : JBR
83
(
2018
),
pp. 97-110
Persistent link: https://www.econbiz.de/10011775953
Saved in:
3
Integrating the least developed countries into the world trading system : the current impact of EU preferences under everything but arms
Brenton, Paul
-
2003
Persistent link: https://www.econbiz.de/10010523417
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