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~accessRights:"restricted"
~isPartOf:"Journal of global marketing"
~person:"Ferreira, João J. M."
~type_genre:"Article in journal"
~type_genre:"Glossary included"
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Ferreira, João J. M.
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Journal of global marketing
International entrepreneurship and management journal
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IEEE transactions on engineering management : EM
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Knowledge management research & practice : KMRP ; an official journal of the OR Society
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Technological forecasting & social change : an international journal
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Brand
management
as an internationalization strategy for SME : a multiple case study
Couto, Maria
;
Ferreira, João J. M.
- In:
Journal of global marketing
30
(
2017
)
3
,
pp. 192-206
Persistent link: https://www.econbiz.de/10011779448
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